What You Get

OK, so let’s discuss what you get with Stomping The Search Engines 2.

First off, the product I received is going to be different from the actual product you will get. You’ll probably get more, for one.

The product I got had 2 very packed DVD’s, one that had hours and hours of information that I still haven’t had time to finish up on yet. I’m actually listening to it right now as I type this out =)

You can read the details of that DVD below…

Here’s what the official site shows:

Module 1: Introduction

Review & Resources

• • Benefits of SEO
  • Short Term Tactics: Spam & Deception
  • Short Term Strategies: Low-Value Sites
  • The Stomper Way: Aggressive White Hat

Module 2: How Search Engines Work

• • Meet the Players
  • Understanding the SERPs
  • Search Engine Tech - Crawling
  • Search Engine Tech - SERPS
  • Search Engine Ranking Recipes

Module 3: Keyword & Content Strategy

• • Keyword Strategy Concepts
  • Keyword Research & Discovery
  • Mapping Keywords to Content
  • Competitive Research
  • Tools

Module 4: Site Structure

• • Site Structure Concepts
  • Designing for Crawlability
  • Anchor Text & Link Reputation
  • Canonicalization & Duplicate Content
  • Using Redirects
  • Improving Your Indexing
  • Review & Takeaways

Module 5: Optimizing Content

• • On Page SEO Introduction
  • Getting Your HEAD Together
  • Optimizing Page Structure
  • Get Your BODY In Shape
  • Creating Unique Content
  • Robots.txt Tutorial

Module 6: Link Building & Promotion

• • Link Building Concepts
  • Assessing Your Position
  • Vertical & General Directories
  • Link Targets & Link Bait
  • Marketing & Promotion

Module 7: Improving Results

• • What To Measure
  • How To Measure

Planning & Processes

I can tell you that each module is, at a minimum, well over 1 hour each. Each module is done very professionally and makes it so easy to understand the topics… even the more advanced topics.

Here’s what the DVD Cover looks like:

Stomping The Search Engines 2 cover with design

You also get the monthly subscription to their new journal called “The Net Effect”. This is an awesome journal - as I already mentioned in another Blog post.

So, who is hosting this program? Some REAL EXPERTS… that’s for sure.

Andy Edmonds - Former lead of analytics for Microsoft’s Live Search team, and head of StomperLabs (which has created Stomper Scrutinizer, Site Seer, Super Bookmarker, Linker, and more)

Dan Thies - Overseer of this entire course and considered by many to be the world’s leading expert in keyword research and analysis . He’s also the author of the highly successful SEO Fast Start.

Leslie Rohde - A militant advocate of proper site structure, Leslie was the first person to reverse engineer link quality, and is the creator of Opti-Link, the first professional SEO software ever.

Jerry West - SEO Guru in his own right, and one of the most comprehensive marketing testers on the planet - Jerry’s tactics allow him to make millions in the cut-throat affiliate game (and do it under the radar.)

These are all REAL guys with REAL chops. Google their names, and you’ll know that we didn’t invent these “characters.”

CLICK HERE TO READ MORE

Tags: stomping the search engines, Stompernet, search engine marketing, andy jenkins, Learn SEO, brad fallon